What is Comment Convert?
Comment Convert is one of many automation tools for Facebook. This automation tool will automatically send a message to anyone who comments on your post.
For instance – you make a post on your business page and someone comments, this automation tool will automatically message that person with a message you have created if that person fits in your target audience.
This is a phenomenal way to reach out to your audience and to engage with them. This tool makes sure that you are touching base with a potential lead from the moment they leave a comment.
When the message pops up, they can choose to respond or close it. If they respond – you catch a lead and can follow-up with them.
How and Why I Use It
First is the how I use it. Business page management.
I use it to manage my business page. It’s crucial to always make that initial contact and reach out to a potential lead who comments on your post.
What if you aren’t online? That lead moves on and loses interest.
If you touch base first, then people are more willing to talk to you with a follow-up later.
Now, why I use it. It’s pretty simple:
- I want to be in contact with people who comment on my business posts.
- I want to improve the relations between me and my audience on my business account.
Making that initial contact – the first impression – is everything.
#1: Make a Campaign
With Comment Convert, you get a free 7-day trial to see if this automation tool is something you like. You do need to have a Facebook account to use this tool. It will be your login information.
This automation tool is very simple to use and setup. The creating a campaign takes only 5 steps to complete!
The first thing to do is to sign-up/sign-in and you’ll be taken to your campaigns. As you can see, I have none but I do have 2 days left on my trial. My recent campaign ended, so this is the perfect time to start a new one.
- Select Create a Campaign.
- Click on the Select Page bar and then select the page you want to promote.
- It will then show you a list of posts from that page. You can select any post you want to start a campaign on. Pick your post and select Create Campaign.
- Comment Convert gives you the ability to insert the first name and last name to make your message personal. Make your message matter. This is the first interaction you will be making, so you want it to be a good one.
- You can set a delay from when the message will send and when they will receive it. You can include and exclude keywords for search results as well. Once you are finished, press create and that’s all.
Now, it’s time to see it in action!
#2: Test the Campaign
It’s important to test your campaign. You don’t want anything to go wrong, so if you can’t login to another account – have a friend do it for you.
The reason you’ll want to test your campaign is:
- to catch errors in your message
- to see if there is a bug/glitch in the program
- make sure it’s working properly
- test the keywords and time delay
- make sure it’s engaging
You want to try and catch as many issues with your campaign as you can BEFORE you launch it to your audience, otherwise, you could find yourself with an angry audience or a campaign that doesn’t work.
After testing our campaign – we can see that the message was sent with no issues to the person who commented. This is what you want to have happen with your campaign. Automatic engagement that you can follow-up with later.
#3: Gives the Best Leads
The reason this tool gives the best leads is because it finds the audience members who are engaging with the content. By leaving a comment on your YouTube video, they will receive an automated message from you.
They then choose to respond to the message or delete it. If they do respond to the message, this is a lead you can follow-up on.
Automating your comments to receive messages, helps you to discover the people who are not interested or engaged. It will singlehandedly find who wants your product and who doesn’t, just by messaging your commenters.
This makes it easier for you to:
- Find qualified leads
- Get contact information to follow-up lead
- Know who is interested in your product by the responses given.
- Change your campaign to drive in more leads.
Once you have an idea of where to start, you can continue getting more qualified leads.
Consider this business page, they have 16 comments on this post – that is 16 potential leads that Comment Convert could have messaged to turn them into a qualified lead and earn their business.
This business is a motivational/inspirational video that helps people learn/love/grow/and more. By using Comment Convert, they could easily reach out to 85 people and see their response back.
#4: Makes Use of Messenger
Since Comment Convert sends messages to your audience members that comment on your post, it utilizes messenger as a promotional gateway.
Using messenger promotes:
- personalized messages
- personalized assistance/care
It sends the initial message to your potential lead:
From here, they will reply, or not, and you can engage them by offering them a free service, a discounted price, etc. When they agree to that, have them sign up with their email address and you can even begin building your email list, if you haven’t done this already.
#5: Encourages Engagement
Being available to your audience, even when you aren’t, allows them to communicate their:
This gives them the sense that you’re listening and caring about them as people. They feel respected and heard when you open communication with your audience.
Messenger allows for continuous conversation – even if one person isn’t there at the moment. Comment Convert messages the person engaging with your post, they may choose to interact with the message, and when you return to your computer you can follow-up with that person.
This creates an engaging and beneficial environment where communication is open and someone can always get a response.
#6: Reduces Another Ads Cost Per Click
This is my favorite part of Comment Convert that actually helps saves you money.
Here’s how it’s done:
- You have a pay per click ad on Facebook.
- You create a campaign for a post on Comment Convert.
- People are already clicking on your post and commenting.
- Those commenters are getting messaged from the campaign.
- People don’t need to click your ad because they saw your post and went to your site.
- Saves you money and time.
That’s how this works. Less clicks – more money saved – traffic still increased – leads developed.
The big part of this is your reach. If you don’t have a large following, you may not save money on pay per click because you need to draw in the audience you want. If you do have a large following, this will save you money because more people will see your post on their news feed.
For instance, let’s say this business paid for a pay per click ad and is using a Comment Convert campaign. I saw this post in my news feed and clicked on it. Since I didn’t click on the ad, the business didn’t have to pay any money.
Once I comment on the post, I’m messaged by the business and I can choose to reply – giving them a lead.
#7: Simple to Use with Decent Pricing
I love good products that work that have an even better price point. With Comment Convert I received a free trial of 7 days to try out their product.
I think that’s a lot of time to determine if you can and want to use an automation tool. With the simplicity of this automation tool, I was able to invest more time and communication with my potential customers.
This tool has helped me to increase my time engaging with my customers, audience, and potential leads.
After your trial is up, if you do want to purchase a package, click on Pricing in the upper right-hand corner.
They have packages for everyone – from startups to pros and even a customizable option. The best part is the coupon you get if you decide to sign-up for a package during your trial period.
Try it Out
Comment Convert is a great automation tool that focuses on comments made to your Facebook posts. I find the helpfulness of this tool to be beneficial when locking in new leads.
If you want to:
- engage directly with your leads
- save money on advertising
- use a reliable tool
- interact with your audience
- get qualified leads
I recommend you try this automation tool out. Comment Convert will increase your qualified leads and help you determine what does and doesn’t work.
Give it a try and see what you think about it! I’d love for you to let me know if you do try it out and tell me what you think about it!